The rules of success are outdated. You don’t need to follow them. Spring Street Studio can help you rewrite an approach to work that fits your life today.
Meet your personal, practical career strategy.
For Freelancers, Founders & First-Time Managers
Flexible work you love doesn't just happen. Let's design it.
How often do we find ourselves living a life that feels...off? Maybe you’ve checked all the boxes - job title, paycheck, big milestones - but it feels like someone else is writing the script.
I’ve spent my career helping professionals design an alternative: work-lives that balance both fulfillment and financial freedom.
After all, the world needs fewer people living by someone else’s idea of success and more who are defining their own.
And it starts with you.
To help you build a career aligned with your values and vision.
My mission is simple:
A little message
from me
I lead Spring Street Studio, expert coaching & business development services tailored for founders, freelancers and first-time managers. I'm here to help you build an intentional, sustainable relationship with work, because your career should work for you, not the other way around.
Board-Certified coach, six-figure solopreuneur, and proud Chicagoan
Hey there, I’m Nina
(she/her)
A lab-style coaching series designed to strengthen
your own leadership skills. Through science-backed
strategies and pragmatic exercises, you'll untangle
team challenges (and get ahead of future ones)
in just a few hours a month.
Start Smart:
TEAM PROGRAM
for new managers
A step-by-step guide to a self-employed career.
This 1:1 coaching program combines proven
templates, actionable tools, and personalized
support - because solopreneurship
doesn't have to mean alone.
Own Your Work:
PRIVATE COACHING
for solopreneurs
Studio Services
Your time spent with our managers has made all the difference to the team. The tools you shared were easy to use and had an immediate impact on how we work together. Your energy, knowledge, and care came through in everything you did this last quarter.
“Honestly, you made me proud to work here again.”
Director of people, ad agency
Client Love
Our team's sessions with you fly by, and every takeaway feels practical and actionable. Thank you for creating space for honest conversations, engaged everyone in the room, and making us feel heard. Your ability to make hard things feel approachable is truly a gift.
“You simplified the complex and brought clarity to leading big change.”
SVP of HR, Tech Start-up
Client Love
Your work on our messaging has made such a tangible impact. You helped us find clarity in our campaign direction and made us excited to move forward. Thank you!!
“Our enrollment is up...this wouldn’t have been possible without you.”
vp of marketing, Non-profit
Client Love
You asked questions I hadn't thought to ask myself before that helped me really stop, think and have "a-ha" moments about where I want to take my career. It was a breakthrough.
"I wouldn't have found the clarity to make this career change without your guidance and partnership."
Creative freelancer
Client Love
To say Nina is a talented coach would be an understatement. I always feel so supported, while also very laser focused and incredibly effective in getting to my desired outcomes.
"Every session I have with you leaves me better than when I came in."
neuroscience coach
Client Love
If you're considering working with Spring Street, DO IT. Nina is creative, emotionally intelligent, diligent, and flexible - a tough combination to find!
"It's wild how quickly and thoroughly you grasped the ethos of my business and turned it into incredible positioning!"
athlete nutritionist
Client Love
She broke down what felt like a complicated work conflict and gave me tools to move forward. If you’re unsure about coaching, just do it. Nina immediately gets it.
“Talk to Nina. She’s the coach you want when you need it most.”
founder, io consulting firm
Client Love
You helped me turn my skills and experiences into a unique path and elevator pitch. No matter the goal, you really know how to get folks to find their voice and inner strength.
"Your coaching has helped me see all the amazing things that I've been able to accomplish."
design strategist
Client Love
